![]() However, for brands, creatives, or influencers, consistency and style are crucial, particularly if your account is centered around aesthetics or lifestyle.Īfter all, your grid is an efficient way to get your message across. The grid provides a top-down view of a user’s posting history, serving as their first impression of their portfolio: a visual, comprehensive introduction to their personal or professional brand.įor individuals, creating a visually appealing grid may not be essential – sure, color-coordinating your posts might be an enjoyable personal challenge, but if you’re solely on the platform to connect with friends, branding is likely not a top priority. Whenever someone follows you for the first time or visits your profile to explore your content, your Instagram photo grid presents an opportunity to convey your vibe or brand with a single glance. Why your Instagram grid layout is important?
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